Castelli Diaries UK


The Challenge
Castelli’s main ecommerce goals were to have a nice looking, blazing fast B2B and B2C websites, based on the latest magento framework. This also included the requirement to be able to add additional specialised content to products and pages as well as improving social media and blogging integration within the site.

To achieve this, we’ve upgraded their store to the latest Magento Community Edition. We implemented a number of server optimisations to make the site super fast as well as adding a Full Page Cache. To improve blog integration we used a wordpress solution.

For the B2B site, we integrated a quoting system which enables business users can request a quote and Castelli to send a quote and attach a proposal. Additional functionality was built in so that when a quote is accepted the order is created. A custom permission module was developed to handle different groups of customers and their rights to see specialised content, which enabled Castelli to attach media files (images, documents etc) to products or pages on the site.

All of the Castelli stores are performing well with the advanced quoting functionality a great success, enhacing and improving the quoting process. Customers were amazed by the speed improvement on the site as well as the permission and media attachment modules making it so easy to handle and present content to the customers.

Key features

  • Multi store setup, B2B, B2C, Non Ecommerce Collection website
  • Quote functionality for B2B websites
  • Advanced Permission module to handle customer rights
  • Media attachemnt module
  • Customised loyalty programme
  • Improved social media and blog integration with wordpress
  • Full Page Cache integration
  • Sagepay as payment solution